iGarden Smart Lawnmower - Product Launch Film

A product launch film for iGarden’s AI-powered robot lawnmower, shot in Bangkok, Thailand with director Alex Browne. The mower navigates and cuts autonomously, reading the terrain in real time, and the film needed to sell that intelligence as much as the clean lines it leaves behind. Shot on the ARRI Alexa LF Mini with Dulens APO Cambrian Primes for the resolution and depth to hold up on a product this precise.

The location did a lot of the work. We rented a giant Western-style house sitting right on a golf course, which meant uninterrupted, genuinely perfect green grass on tap, no patchy lawn to dodge around, no compromise on the one thing a lawnmower spot lives or dies on. Mornings on a course like that gave us soft, even light and a backdrop that read as aspirational without trying too hard.

It was an easy shoot to enjoy: good light, a great house, and a product that’s genuinely fun to film in motion. Sometimes the brief and the location line up and the day just works, and a lot of that comes down to the crew. Thai production crews are some of the best in the business, and this one was no exception.